LaToya is the CurlyInCollege Digital Marketing Coordinator. She is a writer, content creator, and digital marketing specialist. She has a joint B.A. from Rutgers University School of Arts and Sciences and School of Communication and Information where she studied Journalism and Entrepreneurship. LaToya loves all things natural hair, beauty, fashion, and mango smoothies. You can follow her on Instagram @latoya_diana.
Shea Moisture came through as a brand sponsor this year with a variety of products for FroDown attendees. With over 44 different collections, Shea Moisture provided products from lines such as the Raw Shea Butter line, the Jamaican Black Castor Oil line, and the Coconut and Hibiscus line to name a few.
It’s that time of year again! CurlyInCollege is bringing you FroDown 2018. FroDown is the ultimate celebration of natural hair on college campuses across the country. We could not be more thrilled to host amazing events for our favorite college students.
FroDown events are happening now – nationwide! At each event attendees will not only gain new connections and confidence, but they will also receive hair care tips and tricks and maybe even a new hairstyle!Continue reading FroDown x TresseNoire
FroDwon powered by EDEN BodyWorks is well underway and headed to Florida A&M University. EDEN BodyWorks provides natural products that integrate wellness and beauty. Our Florida A&M president, Teambria Clark, shared her experience with her favorite EDEN BodyWorks products.
“My hair would go from popping curls, big and luscious to them looking flat and not looking how I want. I tried a ton of new products until I came across Eden BodyWorks. Man have these products been a lifesaver!
The Coconut Shea Curl Define Crème is my all-time favorite. I can wash my hair and apply some of the product and it’s a quick wash and go for me. I also love using the Coconut Shea Hair Oil and Coconut Shea Leave- In Conditioner. Although those are the only three I’ve tried and use most often, I was recently introduced to their skin line and I can’t wait to add more EDEN BodyWorks products to my list of favorite products!”
The Florida A&M Edition of FroDown powered by EDEN BodyWorks is Tuesday April 18th at 6pm. Be ready for giveaways, live hair demos, henna, and more! You can follow @curlyincollege and @famcurlyincollege for more details.
Nat·u·ral- /ˈnaCH(ə)rəl/ — existing in or caused by nature; not made or caused by humankind.
Curly hair seems to be taken as a sign of rebellion when it’s simply the act of existing. Having your existence looked at as an act of resistance can sometimes get you down. CurlyInCollege brings life to the dead ends we face with our hair and society’s perception of naturally curly hair.
Fisk University is so excited to be hosting FroDown 2017 powered by EDEN BodyWorks on Saturday April 1st. FroDown is an event that gives curly men and women a safe space to be themselves and boldly embrace their natural hair.
This is an opportunity to learn some of what it means to be natural and see the love and community that comes from just having a mutual appreciation for natural hair. It’s expected to be a time of fun and information to inspire women who are already curly and future curlies to fall in love with the beauty nature gave us all.
These Fisk students are loving on their hair and you can too when you come to FroDown 2017 powered by EDEN BodyWorks!
“Being natural is learning how to love myself, giving myself a chance to be happy as I am.”
— Sadara Welch, Fisk University freshman
“Being natural is appreciating and loving your crown [despite] the prolonged conditioning that has caused so many of us to hate and mistreat our hair.”
— Mekka Abdullah, Fisk University sophomore
“Being natural is accepting myself as I am and the beauty God gave me. For a long time I hated my natural hair and now I’m able to embrace it.”
— Mickey IntVeld Sutherlin, Fisk University junior
FroDown is an event you don’t want to miss. Be there to get the tools you need to resist the societal norms of what makes “good hair.” Naturally curly hair is not an anomaly. It is beautiful.
FroDown 2017 powered by EDEN BodyWorks Fisk Edition will be held on Saturday, April 1st at 12pm.
In 2016, Perception Institute conducted a study to observe the explicit and implicit biases towards natural hair textures. Perception Institute worked with a creative team at Shea Moisture and developed the first Hair IAT. The study included 4,163 participants: a national sample of 3,475 men and women, and a sample of 688 “naturalista” women from an online natural hair community.
“The study included the Good Hair Survey and the Hair IAT. The survey assessed women’s explicit attitudes toward black women’s hair, hair anxiety, and experiences related to their own hair, and the Hair IAT assessed implicit attitudes toward black women’s hair.”
Some of the results found from the Good Hair Survey were that “On average, white women show explicit bias toward black women’s textured hair” and “millennial naturalistas have more positive attitudes toward textured hair than all other women.” One of the results of the Hair IAT was “the majority of participants, regardless of race, show implicit bias against black women’s textured hair.”
According to the results of the survey and Hair IAT, they suggest that millennials and black women in a natural hair community show more positive feelings towards natural textured hair than those outside of that group.
Do you think you have a bias towards natural textured hair? Find out for yourself. You can take the Hair IAT here.
One of the many benefits of a college education is that it allows students the opportunity to search beyond their basic math and literature classes and explore topics they otherwise would not be exposed to.
Emory University in Atlanta, Georgia is offering a course that analyzes the importance of self-love for African Americans and the influence of societal pressures on just that. The course is called “The Power of Black Self-Love”. It is taught by Dr. Dianna M. Stewart and Dr. Donna Troka.
“The Power of Black Self-Love” includes teachings from two separate courses taught by the professors, “Black Love” (taught by Stewart) and “Resisting Racism: From Civil Rights to Black Lives Matter” (taught by Troka). Topics discussed in the course include the use of Black Twitter and black social movements.
As reported on blavity.com, the students had to present final projects on a topic of their choice. Some used photography to tell their stories, others used video.
One student, by the name of River Bunkey, examined self-love in terms of black men. He touched on self-expression and how hair care is an important part of how black men exhibit self-love. Another student, Aiyanna Sanders used photography to showcase Black Girl Magic.
African American students make up 9.1% of Emory’s undergraduate population. It is a wonder, with a campus population made up of a majority of White and Asian students, who is going to enroll in this class?
“It’d be hard to get non-black students to enroll in a class like this. There are a lot of people who still get really uncomfortable talking about race,” explained Emory graduate student Brianna McDaniels. “Despite this though, I think it’s important to reach out to the larger student population at Emory. A lot of people don’t understand what the Black Lives Matter movement is all about, and I think this course could help to address that.”
This past semester, the class had a population consisting of an Afro-Latina, a White student, a Central American, and the majority being black students, as reported by campuslately.com.
Classes that step outside of the basic curriculum are necessary to help students look outside of themselves and look into the reality and experiences of others. Hopefully this course will continue to be offered on Emory’s campus and more and more students of diverse backgrounds will enroll.
You can see all of the student’s final projects here.
In November of 2013 I received my last relaxer. I did not realize it would be my last until a feeling of guilt came over me as my hair dresser applied the chemical to the very intriguing waves that had started springing out of my scalp. I felt bad for my natural roots. I felt like I was denying them or like I wasn’t giving them a chance.
As I sat in that chair I decided that it would be my last relaxer. I was going to give the “natural” thing I try. Mind you, before I made this decision, I was that girl that declared I would never go natural and would continue to use relaxers until they stopped manufacturing them.
I had a negative opinion of my natural hair because I didn’t like my hair when I was younger. I didn’t understand why it didn’t lay flat like the other girls in school. I guess I felt too different. I viewed my hair as ugly and not beautiful. When I was in 7th grade my mom allowed me to get a relaxer. I continued to relax my hair up until my sophomore year of college, November of 2013.
I decided that I would transition instead of doing the BIG CHOP. I wasn’t comfortable with having super short hair. My plan was to transition for two years but just after the one year mark, it became too difficult for me. I was wearing weaves or braids throughout the majority of my transition, but I became tired of that. I wanted to have my own hair out. I wanted to feel my own scalp.
So around the year and four months mark I tried to wear my hair out, but it just did not look right. My roots were super thick and my ends were pretty much see-through. It was not a cute look. So I decided when the semester came to an end, I would do my big chop, or transitioning chop, and I would finally be completely natural.
Leading up to the day, I was really excited but super nervous. I did not know how I was going to look with shorter hair. I had no idea what my hair texture would be, but I was determined to learn to love it.
In May of 2015, I invited some friends over and we had a Transitioning Chop Party! I ordered pizza and we played music. I think this was the best way for me to shake my nerves and to celebrate this turning point in my life.
And it turns out, I loved my hair! I was so surprised to see curls on my head. I had no idea that my hair was curly. It’s weird to think you’re 21 years old, and you are just discovering what your hair looks like.
That’s why I think this natural hair movement is so important. Although everyone has the right to wear their hair in a way that makes them feel beautiful and confident, I think it is important that we all learn to love and embrace the hair we were born with. There is only one you and we are all unique in our own way. So embrace every part of you.
It has been 5 months since my big chop and I can still say that I love my hair. My hair is not like anyone else. My curls are just for me and I love them!